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Get Benefited from CTR and Open Rates
Everyone in today’s society has a cell phone. In fact, 8.2 billion people worldwide are expected to own a mobile phone by 2023. People can receive marketing messages right in the palm of their hands; there is no need for expensive hardware, software, or applications. Approximately 95% of all SMS messages are read and answered in just three minutes thanks to this accessibility. According to statistics, SMS marketing companies have a 19% Click-Through-Rate (CTR), which is much higher than email marketing (4%) and Facebook marketing (1%), when it comes to business text messages. The highest among many other forms of marketing communication, conversion rates are also shown to be around 45%.
Immediacy and Timeliness
SMS agency marketing is immediate, in contrast to other forms of advertising and marketing. Customers are almost certain to see time-sensitive messages sent by businesses in real-time within minutes, if not seconds. While social media advertisements, emails, and phone calls can all be easily ignored, SMS messages are almost always seen and read.
Ability to send and receive messages in both directions
Businesses can simply keep sending marketing messages to customers, but customers can also respond, which benefits both parties. When done properly, this can contribute to the development of long-lasting relationships by making customers feel valued (for example, by asking for feedback on eCommerce websites), or it can be used to simply confirm reservations, send appointment reminders, and minimize appointment and financial losses.
Utilize Interactions & Behaviors Through CTAs (Including Contests)
Through SMS reminders, clever Call-To-Actions, and links to other channels, SMS marketing companies can support other marketing initiatives such as leveraging contests, purchasing patterns, and other interactions.
Customization & Personalization of Messaging
Marketers can personalize a message with information specific to that customer by sending it directly to the audience’s mobile phone. Making the recipient feel special and directly targeted will increase their likelihood of responding to the message. This can be done by using the customer’s name, information, or recent behaviors.
Trackability and observation
All SMS marketing service providers provide a selection of delivery reports and tracking options, allowing businesses to determine what works and what doesn’t. The success of marketing campaigns depends on having the ability to track and monitor messages because you can use the information to manage SMS marketing messages and determine whether they are effective.
View our article to find out more about what SMS marketing companies are, why it’s important, and how it can help companies in any industry.
Number9’s high-ranked SMS marketing services benefit you from CTR and open rates. With the help of our best-ever services, you can bring success to your future. You can get all these SMS marketing services from Number9’s top-class brands all over the globe. We are just a click away to help you out in your misery.